TALKING SPACES: THE DIALOGUE BETWEEN SIGNS, ARCHITECTURE AND PEOPLE.

Resumen

In this scientific article, the research focuses on making known about semiotics in architecture, in the same way on explaining its characteristics, being applied in architectural projects where a mental and emotional “game” is played, which consists of express or communicate through the project, so that the user establishes a close interaction with the space and the message of the project. That said, the use of colors, shapes, textures and lighting is explained; which fulfill specific functions that influence the behavior, thinking, sensations and emotions of the people who use spaces with these characteristics. Semiotics being a little-known topic but present everywhere, its relationship with architecture is exposed to generate spaces with meaning, thus being able to generate a more intimate or personal relationship between the architectural object and the users.