Carvache-Franco W, Carvache-Franco M, Carvache-Franco O, Molina-Barzola M. Perceived value and loyalty in natural destination Marketing. LACCEI [Internet]. 2025 July 27 [cited 2026 May 23];1(12). Available from: https://proceedings.laccei.org/index.php/laccei/article/view/4162