1.
Tucno - Chuqui, Betsabe Abigail, Ariste - Leon, Lizbeth Luz, Panez - Bendezu, Miguel Humberto, Vargas - Merino, Jorge Alberto. Digital marketing and customer value-oriented business management in SMEs. LACCEI [Internet]. 2024 Apr. 16 [cited 2026 May 5];1(8). Available from: https://proceedings.laccei.org/index.php/laccei/article/view/3214