Velezmoro López JA, Córdova Chávez DV, Mego Sotelo AI. Application of digital marketing strategies and their impact on startups: A systematic literature review from 2021 to 2024. LACCEI [Internet]. 2025 Dec. 9 [cited 2026 May 18];2(13). Available from: https://proceedings.laccei.org/index.php/laccei/article/view/5088