CARRASCO HUIDOBRO, ANGEL, CARLOS GARCIA TORO, and FIORELA FERNANDEZ OTOYA. “Sensory Marketing and Brand Positioning of a children’s Events Company”. LACCEI 1, no. 12 (April 9, 2025). Accessed May 18, 2026. https://proceedings.laccei.org/index.php/laccei/article/view/3802.