[1]
Y. Y. Corrales Ayay, A. C. Nunton Cango, S. L. Vidal Taboada, and J. L. Castañeda Gonzales, “Colors of entrepreneurial success: packaging and the purchase decision in food products”, LACCEI, vol. 2, no. 13, Dec. 2025, doi: 10.18687/LEIRD2025.1.1.248.