Tucno - Chuqui, Betsabe Abigail, Ariste - Leon, Lizbeth Luz, Panez - Bendezu, Miguel Humberto, and Vargas - Merino, Jorge Alberto. 2024. “Digital Marketing and Customer Value-Oriented Business Management in SMEs”. LACCEI 1 (8). https://doi.org/10.18687/LACCEI2023.1.1.1035.