Digitalisation and customer acquisition in companies in Latin America. A systematic review of the literature 2013-2023. LACCEI, [S. l.], v. 1, n. 8, 2024. DOI: 10.18687/LACCEI2023.1.1.685. Disponível em: https://proceedings.laccei.org/index.php/laccei/article/view/3034. Acesso em: 2 apr. 2026.