MATTA-ACOSTA, JERAMI GIUSAPPI; RIOS-LAMA, CRISTIAN ARMANDO; PANEZ-BENDEZÚ., MIGUEL HUMBERTO; VARGAS-MERINO, JORGE ALBERTO. Brand recognition management. Approaches and perspectives. A systematic review from 2012-2022. LACCEI, [S. l.], v. 1, n. 8, 2023. DOI: 10.18687/LACCEI2023.1.1.310. Disponível em: https://proceedings.laccei.org/index.php/laccei/article/view/2836. Acesso em: 25 may. 2026.