ESTRADA-LUYO, Marioti Antoanet; FERNÁNDEZ-BEDOYA, Víctor Hugo. Evidence of the influence of digital marketing on the motivation towards purchase in the service sector in Latin America, 2019- 2021. LACCEI, [S. l.], v. 2, n. 9, 2023. DOI: 10.18687/LEIRD2023.1.1.182. Disponível em: https://proceedings.laccei.org/index.php/laccei/article/view/6564. Acesso em: 23 may. 2026.