MEZA-LAZO, Araceli Ivonne; FERNÁNDEZ-BEDOYA, Víctor Hugo. Neuromarketing and its influence on customer loyalty in a coffee production company, La Victoria 2022. LACCEI, [S. l.], v. 2, n. 9, 2023. DOI: 10.18687/LEIRD2023.1.1.122. Disponível em: https://proceedings.laccei.org/index.php/laccei/article/view/6536. Acesso em: 23 may. 2026.