BARTUREN COICO, Karen Edith Amelyam; LOPEZ RUFASTO, Maria Belen; VALDERRAMA PUSCAN, Marlon Walter; DELGADO WONG, Sofía Irene; ZAVALETA VELÁSQUEZ, Fred André; PANTA MERINO, Mónica Esther. Experiential Marketing and Customer Loyalty in Peruvian companies: D’Pùlpa Case. LACCEI, [S. l.], v. 1, n. 10, 2024. DOI: 10.18687/LACCEI2024.1.1.591. Disponível em: https://proceedings.laccei.org/index.php/laccei/article/view/5793. Acesso em: 11 may. 2026.