NÚÑEZ CASTRO, Luis Josemaría; LANDA CHERRES, Gabriel Alonso; PURIZACA SOJO, Moises. Digital marketing and customer acquisition model for a company in the automotive sector. LACCEI, [S. l.], v. 2, n. 13, 2025. DOI: 10.18687/LEIRD2025.1.1.620. Disponível em: https://proceedings.laccei.org/index.php/laccei/article/view/4918. Acesso em: 4 july. 2026.